The Influence of Behavioral Factors on Alternative Choice

Abstract

Ibrahim Altuwair

The transportation industry has become more competitive. The increased number of transport vehicles manufactured will increase the challenges. To overcome previous challenges and cope with any in the future, however, transport producers tried to adopt consolidation to offer a large range of options and services. This research studies the problem of how people select alternative The aim of the study is to determine the critical factors that control choice made by human when they select al- ternatives. The study used compressed natural gas vehicle (CNGV) choice as an alternative transportation fuel for fossil fuel (e.g. gasoline and diesel). The research carried out through a questionnaires sample, were analyzed by Statistical Package for Social Science (SPSS). In the meanwhile, the results determine influence of the independent variables on the human selection.

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