The Journal Impact 2019-2020 of Journal of Advertising Research is 2.380, which is just updated in 2020. Compared with historical Journal Impact data, the Factor 2019 of Journal of Advertising Research grew by  9.17%. The Journal Impact Quartile of Journal of Advertising Research is Q1. The Journal Impact of an academic journal is a scientometric factor that reflects the yearly average number of citations that recent articles published in a given journal received. It is frequently used as a factor for the relative importance of a journal within its field; journals with higher Journal Impact are often deemed to be more important than those with lower ones. The Journal Impact measures the average number of citations received in a particular year (2019) by papers published in the journal during the two preceding years (2017-2018). Note that 2019 Journal Impact are reported in 2020; they cannot be calculated until all of the 2019 publications have been processed by the indexing agency. In addition to the 2-year Journal Impact, the 3-year Journal Impact can provide further insights and factors into the impact of Journal of Advertising Research